Run this Sprint with every new client to start your relationship as a valuable strategic partner instead of replaceable supplier.
Everything your clients create has an audience: creative, marketing, design, development, everything.
But, your client came to you because they were struggling to connect with theirs in a meaningful way.
This is how you help them find that connection and become a valuable business partner instead of a "supplier."
New prospect needs help with their audience definition? Run this Sprint.
New prospect needs help identifying their most valuable product or service? Run this Sprint.
New prospect needs help with their niche? Run this Sprint.
New prospect needs help getting results from their marketing? Run this Sprint.
Want to begin your project with a complete, realistic brief instead of random "goals" the client found online? Run this Sprint.
Want to prove your value by delivering real, data-driven, market insights? You guessed it, run this Sprint.
Want to begin your new client relationship as a partner instead of provider? Run. This. Sprint.
The biggest challenge to redirecting your unique skills, experience, abilities, and expertise into your own high-value strategy consulting business is getting past your imposter syndrome.
I get it.
I'm a level 9-billion introvert and I could compete in overthinking as an olympic sport!
If you're anything like me, it's tough to get past the "what if's" and actually launch your consulting business when you know it's totally reliant on your abilities.
It's even tougher when you have a lot of experiences, expertise, and education but, you just don't know what to consult on!
You know you've got a lot of value to give. You prove it every time someone close to you asks your advice.
But, it's a different story when you need to charge for it.
I'm here to teach overthinkers, introverts, and aspiring strategists the
facilitation tools, and
...that turn endlessly variable client inputs into high-power, client-specific strategy.
You won't find members of my programs stuck producing "deliverables," you'll find them adding value, clarifying business landscapes, and creating positive change for their clients.
And that's my simple goal. Get you past your fear and overwhelm, do away with your doubt, and let you rely on the included tools, scripts, and assets to support you taking those steps and actually feel what it's like to be a strategy consultant.
Yes, you'll deploy this process with clients for years to come. It's the most comprehensive brand sprint process available today.
But, it's been designed so you can run it the first time as easily and confidently as the one-hundredth time.
Working from my home in Vancouver (sometimes at my house and sometimes from Starbucks!)...
On the road in hotel rooms (I spend a lot of time at conferences and workshops)...
And on vacation with family in Australia, Paris, Nashville, and Vegas...
Will you finally launch your dream consultancy?
Will you run strategy sprints as a consultant, and live a life free from offices, meetings, traffic, and memos?
There's a lot of training that claims to teach you "how to be a consultant" but none of it takes into account the biggest challenge for overthinktroverts.
Knowing what you're consulting on.
Simpligy provides you with everything you need to launch your successful strategy consultancy — including your consulting specialty.
Sure you've got valuable experience, expertise, and insights, but how does that translate into a consulting specialty?
Designed by an overthinking introvert, I've removed all the guesswork from launching a strategy consulting business with specialized sprints deployable right across a business' lifecycle.
Choose one sprint to create a specialty or deploy all five and make yourself an indispensable strategy partner no matter where your client is in their business.
There’s something comforting and efficient about working with familiar patterns, especially for those of us who overthink everything.
But systems are about much more than comfort.
As a strategy consultant, it’s not enough to have a valuable methodology; you’ve also got to be able to repeat it in a way that saves your sanity while still guaranteeing a unique and successful output for the client.
What makes my systems so powerful is the ability to run the same system with every client, while developing individual and unique outputs every time.
Not only does my repeatable system eliminate your overwhelm and fear, you are guaranteed to develop entirely unique and valuable results for your clients.
We've all read the bullshit guidance from extroverts saying, "don't use a script, keep it fluid..."
That's great if your introverted mind is not actively trying to sabotage you! Let's do this in a way that it works for you.
Complete scripts for every part of each sprint are included, from intro's to exercises, answers to the questions you'll encounter, and even how to close out (no more awkward, 20-minute goodbyes!).
Use the scripts as you need them, lose them when you don't.
Virtual sprints are a revelation for introverts, but getting them right means choosing the right platforms to both support and enhance your delivery.
We've assembled a suite of the most accessible and easy to use supporting apps and virtual collaboration platforms.
This app suite makes it simple for participants to join and participate, and has all the functionality to encourage engagement and collaboration while making facilitation easy, enjoyable, and foolproof for you.
Best of all, every license you'll need is available free.
Introverts of the world unite! You know, separately, in your own homes. 😁
Seriously, though, choosing the right community is vital to your success. You need to surround yourself with people who understand introverted, overthinking entrepreneurs. People who actually get you.
Working among likeminded individuals offers you a safe, encouraging environment to collaborate, get help, practice facilitating, and make connections.
Whether you’re testing an exercise, tweaking your scripts, figuring out a niche, or you're just stuck, Simpligy's introvert-friendly community is here to help.
With that said, let me jump in and show you...
First of all, this isn't like any strategy training you've ever taken. It's not packed with repetitive "Start with Why" psychology or generic "discovery" questions fluff.
It's a step-by-step process filled with battle-tested tactics that you can deploy right now.
And it's easy to deploy.
At 32 videos and over 8 hours of instruction, you can finish it in a day and then come back to each and every step, exercise, or script for refreshers when you need them.
But it gets better.
This is not only the simplest Sprint to run with clients, but it also represents a deliverable that every single prospective client of yours needs help with: their Niche and audience definition.
Which means, this is the program everyone should start with.
It's the perfect program to run with a trusted colleague, friend, or family member to get some practice running Sprints and thinking like a strategist.
And it will help their business immensely at the same time.
This is the perfect program to double as your paid discovery Sprint. No more free phone calls, ignored proposals, or incomplete details from a client.
Run this sprint with every incoming client to start your relationship off with you in control and the client respecting you as an equal - a trusted partner who they know can deliver high-value strategy for their business because you already will have!
And here's the best part. In the first module of the program, I'm going to show you how to define your own niche first.
So you'll know exactly who you should be offering these strategic services to, without the trial and error or pain of trying to convince the wrong clients that you can do what they need.
After that, I'm going into deep detail on how to run a data-driven Niche Sprint for your clients.
What to do before the Sprint, who to invite, the emails to send, the software you'll need (and how to get a consultant's license to the software, free), the scripts, the presenter's notes, the slide deck, the whole shebang!
So like I said, there's more to this training than "just" a pre-configured client workshop.
Here's a fraction of what you're getting...
The six-step exercise (+ Trello Board Template) to uncover the right service your client should specialize in.
How to get a Consultant's Subscription to our preferred digital whiteboard and online collaboration system, FREE.
How to eliminate "Imposter Syndrome" forever and have prospects applying to work with you, and not the other way around.
An easy three-step exercise to run with your clients to go beyond what they're offering and uncover their prospect's REAL MOTIVATIONS.
What specific things to listen for when researching your clients' audiences.
A proven process to categorize your voice of customer research into bite-sized, emotion-based chunks for deploying in messaging and sales materials — works for you AND your clients!
Step-by-step scripts, timers, and instructions inside the Presenter's notes so you can run your entire online Sprint from the included Keynote.
TODAY: Write your own niche statement that leaves no doubt as to your ideal and most valuable audience.
The complete importable Data-Driven Niche Decisions Sprint whiteboard Canvas, ready to import and deploy in your account.
The included Trello exercises that will become the absolute centre of brand messaging and audience understanding moving forward.
The demographic & psychographic characteristics your client's audience needs to have to ENSURE they're profitable & enjoyable to work with.
How to use "Nice to Have" client characteristics to tip the scale between good clients and clients who just look good.
How and why to rely on data-driven research techniques for every Niche (and brand) decision you make.
The four places you MUST go to be a "fly-on-the-wall" when prospects are discussing problems and solutions without interrupting them.
Yes, you heard that right. All of our Sprints were developed by a level 9-billion introvert. Me.
No matter how much experience I have or how prepared I feel, my overthinking requires planning for every eventuality :-)
So I've created the slides in such a way that, until you're comfortable, you can literally read your way through the entire Sprint using the presenter's notes and following the included timing prompts.
If you can read, you can run my Sprints.
Plus, I'll give you...
Before you even begin your training.
You wouldn’t let your so-called “Comfort Zone” rob you of the life you deserve, would you?
Click below now if you're ready to get enrolled in the Niche Sprint Kit. You could have your consulting business launched within weeks.
Or maybe you've still got some reservations?
If that’s the case, let me give you two more guarantees to help you get unstuck…
No Strategy Experience Needed, Guaranteed: You don't need to be an experienced strategist because this program will lead you every step of the way. I'm giving you the templates, the instructions, the software, the scripts, and the presentations. I'm even giving you detailed presenter's notes on every slide to help you answer questions, know when to start and stop the timer, get your team unstuck and even explain the psychology and reasons behind exercises and their expected results. If you can read English, you can run this process.
Click below to get started with The Niche Sprint Kit Online Coaching Program, even with no previous strategy experience.
No Facilitating Experience Needed, Guaranteed: If you're like most introverts and overthinkers, you don't like getting up in front of the room. I've got good news for you. I'm about the most introverted individual you could meet, I get social anxiety so badly that I'm usually the guy standing in the corner at networking events. Doesn’t matter. My training will show you how to take control of the client's team from a place of authority because I give you step-by-step, minute-by-minute instructions for each and every part of the sprint. I even give you answers and scripts to cover the questions and sticking points your group will experience. You'll be in complete control of the sprint from start to finish.
Click below to get started with step-by-step instructions for running niche sprints.
You'll have plenty of time to check out the training when you join. You must be absolutely convinced that The Sprint Masters Toolkit will pave the way to you becoming a high-value strategy consultant, or just let us know within 7 days and we’ll refund your entire purchase price.
Considering all you get, this price is chicken feed. Swarms of kids pay more than that every week towards a degree in philosophy! Just one Brand Sprint can return you more than ten times your investment.
You do the math.
The Niche Sprint Kit to get lifetime access to the definitive training program for niche strategy consultants.
You will get instant access to the entire program.
How to declare your specialty and define your own, unique niche
What to do before the Sprint - research and preparation for your client.
The entire scripted Sprint process (including timers, slide decks, scripts, instructions and detailed "how-to's" for every exercise).
The post-Sprint report (including template).
How to claim any ongoing creative work you want from the client before closing out the Sprint (without pitching, without proposals, and without competing on price).
Join the Sprint Masters Toolkit and get all four Sprint programs plus ongoing mentor guidance and support to become a high-value partner offering strategy Sprint options no matter where your client is in their business lifecycle.
Join the Brand Sprint Blueprint:
Enhance your skills, solve more valuable problems, attract more profitable revenue, engage with higher-level clients, and be more valued for your work.
4 video-based modules.
Over 32 videos.
Step-by-step Facilitator's Instructions.
Sprint Canvas set up and ready for you to import.
Trello & Google Sheets Templates
Importable boards and templates covering all of your research, preparation and in-Sprint exercises.
Access to digital whiteboard online collaboration software.
Four Sprints Plus Ongoing Mentorship:
How successful do you think the launch of your strategy consultancy could be if you had FOUR COMPLETE SPRINT PROGRAMS plus Direct Mentor Guidance and Support every month?
Become a high-value partner to your client & offer high-value strategy Sprints right across your client’s business lifecycle.
$497 / month
The Niche Sprint Kit.
The Brand Sprint Blueprint.
The Messaging Sprint Kit.
The Naming Sprint Blueprint.
Access to digital whiteboard online collaboration software.
Direct mentor access anytime in the Sprint Masters Collective Community.
Monthly one-on-one Coaching Call with Bruce.
The Velvet Rope - Client Qualification System.
Explain in depth the question. Make sure that the explanation clearly answers the objections that visitor has on their mind. The frequently asked questions section is a great way to clear up any objections that the buyer might have and push then a step ahead to make that purchase.
Now open for enrollment.
One year from today, you will still be here on the planet (I hope). The question is, will anything in your life be significantly different?
The answer: only if you do something significantly different.
Maybe this is that new thing you need to do.
I look forward to getting to know you, inside the Niche Sprint Kit.
To your success,
Bruce White - Founder
Simpligy | Launch & Grow a Scalable Strategy Consultancy. simpligy.com